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Auchan (French pronunciation: ?[o???]) is a French multinational retail group headquartered in Croix, France. It was founded in 1961 by Gérard Mulliez and is owned by Mulliez Family, which has 95% stake in the company.
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Online shopping behavior encompasses acts of browsing, comparing, and evaluating, decision making, and purchasing. Through the internet, we can buy goods and services in a minute by just clicking on a button.
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